On July 17, Christian Bourque, Executive Vice-President, Leger, and Keith Barry, Partner, Vice-President, Strategy, lg2 will present the results of the third and final wave of our three-part study about how consumers’ habits and behaviours are changing due to the COVID-19 crisis.
This study is the fruit of the collective expertise of Leger and lg2: on one hand, you will have a direct line to the voice of consumers with related analyses of raw data and, on the other hand, a more empathetic reading of the numbers to help identify their impact on the transformation of business dynamics.
The webinar will outline the study’s key findings and courses of action as social distancing measures relax.
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