Spotlight by Environics

Spotlight provides population and consumer data that is affordable for smaller library systems. It is a paired down version of the flagship Envision tool, with the aim to make the most crucial demographic, segmentation, and consumption data available to smaller organizations at a more affordable price point.
Library systems can benefit from Spotlight by:

  • Clearly understand the populations within catchment areas of the branches that serve them.
  • Become more strategic in actioning on programming and services by system and by branch.
  • Empowering decision-making through clear empirical data
    This information session will explain the various ways that Spotlight can be used within your library, it’s benefits, and how the consortium model will work.