Spotlight provides population and consumer data that is affordable for smaller library systems. It is a paired down version of the flagship Envision tool, with the aim to make the most crucial demographic, segmentation, and consumption data available to smaller organizations at a more affordable price point.
Library systems can benefit from Spotlight by:
- Clearly understand the populations within catchment areas of the branches that serve them.
- Become more strategic in actioning on programming and services by system and by branch.
- Empowering decision-making through clear empirical data
This information session will explain the various ways that Spotlight can be used within your library, it’s benefits, and how the consortium model will work.
https://www.youtube.com/watch?v=z3JTCHud6I0