Digital Donations: Key Trends for Charities and Non-Profits
“Understanding the modern digital environment is the key to succeeding in the charity and non-profit sector.
Technology has completely revolutionized the way consumers interact with businesses. Advancements in technology have resulted in a shift in fundraising environment for charities and non-profits. These changes have left charities and non-profits with no choice but to embrace their new digital landscape. Most charities and non-profits have donation buttons directly on their website homepages. Making digital donations easier is a great first step, but these buttons are not enough for donor engagement. Organizations must focus on ways to provide better services to donors, communities, and their members. In the age of technology, donors continue to seek value and sense of worth when donating to a good cause. We’re going to provide you with digital trends and how they’re impacting the business environment for charities and non-profits.
Below are five digital trends and their impacts on charities and non-profits.”
- Disruption of Conventional Charitable Contribution
- Paradigm Shift in Charity Accountability
- Peer-to-Peer Influence on Funding
- Value and Transparency are Key
- Digital Technology is the New Way of Donating
“These five digital trends will impact charities and non-profits for years to come. Understanding the impact of technology in this sector is crucial to continued success in engaging donors and creating value.”